People

Bruce Davis, Founder, President & CEO
Bruce has a unique ability to lead, which has helped him take companies from ground floor to millions in sales. His talents have been sought after by many top businesses looking for a competitive edge. For the past several years Bruce held an executive position at a leading software company providing best-in-breed infrastructure for MLM companies and their distributors. This experience has given him rare insights into networking marketing companies. This background, along with his ability to lead, makes Bruce invaluable to Maakoa as the President and CEO. Bruce and his wife, Corinne, are parents to 8 children and live in Pleasant Grove, Utah. In his spare time you can find Bruce with his family water skiing at Lake Powell, fly fishing in a canyon stream, or golfing in a tropical location.

David Simpson, Founder, COO
David is a role model for hard work, honesty, and integrity in his family, his business, and his community. When he is not working hard, he is playing hard. David has a love for extreme sports such as motocross, snowmobiling, and anything in the water. David’s business experience is vast. He has an entrepreneurial spirit that is a giant! He loves making something from nothing, and he has been doing just that for the last thirty-five years. David was responsible for the everyday operations of his family ranch for fifteen years. This included managing thousands of acres of land, livestock and other ranch facilities. David also has a passion for Real Estate Development. He built a Real Estate Brokerage from the ground up to handle the marketing of these developments. Most of all David has a passion for living life fearlessly. He is fearless in his pursuit to build Maakoa into a company not like the rest. Maakoa is a company with a conscience because of executives like David!

Jerry Nelson, Director of Information Technology
Jerry brings a vast, diverse, and impressive background to Maakoa. He has over twenty-five years experience with an extensive background in corporate management, sales, engineering, and higher education. He has worked with small start-up companies, colleges, and large multi-national corporations. Jerry has several years experience in the direct selling industry supporting technology, marketing, management, and core business functions. He has also consulted with many companies, governments, and educational institutions to improve communications systems and business operations. Jerry and his wife Debbie have three children, and they spend time at their cabin, fishing, hunting, and boating. He has fished competitively and won several tournaments and awards. Jerry has a considerable wealth of knowledge in a number of areas and is the “go-to-guy” to help answer questions on a number of topics. Jerry is an incredibly hard worker with an outstanding work ethic, and you will always find him helping IBOs and fellow colleagues.

J. Allen Henricksen, CPA, Director of Finance
Allen obtained his Bachelors of Science degree in Accounting from Brigham Young University and then went on to earn his MBA degree, with an emphasis in International Business, from Utah State University. Allen has an impressive background in finance, as well as in the network marketing industry, currently working in senior-level finance positions in the MLM industry for a total of sixteen years. Allen is currently serving on the Board of Directors for the Direct Selling Management Association of Utah, working to increase the standards in the MLM industry through education and cooperation. Allen and his wife Gayle have ten wonderful children. In his spare time, he loves to travel. Allen has traveled throughout the world and has visited many fun and exotic places, both for business and leisure. It is always enjoyable to hear stories about his many past adventures! You will always find Allen with a smile on his face, and he is such a joy to have around the office!

Kyle Wilson, Director of Communications and Customer Relations
Kyle is a genuinely nice person with a kind heart, and he is constantly striving to uplift and compliment others around him, making him the perfect individual to fill the Communications and Customer Relations role. He has a well-rounded mind when it comes to business and marketing, and he brings to Maakoa creativity and a strong determination to get work done no matter what. Kyle earned his Bachelor of Science degree in Communications with an emphasis in marketing, from the University of Utah. An entrepreneur at heart, Kyle built a successful landscape construction business in Las Vegas from the ground up. His friendly demeanor, combined with extensive business experience, has also contributed to his many successes in retail management. In his spare time, Kyle enjoys fly fishing and spending time with his two beautiful daughters. You will always find Kyle in a cheerful mood and with a smile on his face, and his positive attitude helps to brighten up the office at Maakoa each and every day!

Amanda Phillippi
Amanda is a rare find in the business world and truly a valuable asset to the Maakoa team. Amanda is a native of Phoenix, AZ and graduated from Brigham Young University with a B.S. in Psychology and an emphasis in clinical psychology. She loves learning about people and has an extensive background in Human Behaviors. Amanda worked in BYU’s Infant Development Lab and conducted research on the perceptual and cognitive development of infants. Amanda loves being busy and helping out whenever and wherever she can, which makes her a joy for everyone at Maakoa to work with. Among her many talents, one that stands out is her tremendous gift for writing; she is really a go-to person when we are in need of effective communication and quality written material. Amanda is a consistent joy to be around and enhances the fun-filled and successful culture here at Maakoa!